Discount Football Kits is an online retailer specializing in affordable football apparel and equipment. The company offers a wide range of products, including team kits, training wear, and accessories aimed at both amateur and professional football clubs. With a focus on cost-effective solutions, Discount Football Kits caters to teams looking to purchase bulk orders without compromising on quality. Targeting football clubs, schools, and individual players, Discount Football Kits provides options for custom branding to meet the unique needs of each customer. The platform emphasizes user-friendly navigation, allowing customers to easily browse through various categories and make informed purchasing decisions. As a trusted source for football gear, Discount Football Kits aims to serve the needs of the football community by delivering value-driven products with efficient customer service.
Discount Football Kits receives high praise for its excellent customer service and quick order fulfillment, with many reviewers highlighting the responsiveness of staff like Liam and Kayleigh. Customers appreciate the quality of the products, such as personalized football kits and tracksuits, often noting that orders arrive faster than expected.
However, some consumers express frustration over stock issues and delays, particularly in light of a recent fire that affected operations. Complaints about poor communication and unfulfilled orders also surface, with a few reviewers reporting difficulties in obtaining refunds. Despite these challenges, the majority of feedback emphasizes the positive experiences with service and product quality. Overall, Discount Football Kits is viewed favorably, though there are areas for improvement in order management.
Summary generated with AI from recent reviews
Each source counts by its number of reviews. Only reviews written by people are scored.
| Source | Rating | Reviews | Weight | 6-mo | Fake risk |
|---|---|---|---|---|---|
Trustpilot Imported Trustpilot reviews | 4.3 | 224 | 100% | ● Low |
Monthly average rating from reviews written by people · latest review Jul 2025.
| Month | Average | Reviews |
|---|---|---|
| Aug 24 | 1.0 | 2 |
| Sep 24 | 4.3 | 3 |
| Oct 24 | 5.0 | 1 |
| Nov 24 | 5.0 | 1 |
| Dec 24 | — | 0 |
| Jan 25 | — | 0 |
| Feb 25 | — | 0 |
| Mar 25 | 5.0 | 1 |
| Apr 25 | — | 0 |
| May 25 | — | 0 |
| Jun 25 | — | 0 |
| Jul 25 | 5.0 | 2 |
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 224 most recent reviews.
“I ordered 10 Nike footballs and a ball carry bag late afternoon yesterday and received the order today”
“Worst customer service going”
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Clothing Stores.
| Company | Overall | Legit | Service | Delivery | Quality | Trend | Reviews |
|---|---|---|---|---|---|---|---|
| 4.3 out of 5 (good) | 100 out of 100 | 4.5 out of 5 (good) | 4.3 out of 5 (good) | 4.6 out of 5 (good) | — | 224 |
| 4.9 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | 4.9 out of 5 (good) | 4.9 out of 5 (good) | +2% | 397 | |
| 2.0 out of 5 (poor) | 100 out of 100 | 1.9 out of 5 (poor) | 1.9 out of 5 (poor) | 1.8 out of 5 (poor) | +15% | 295 | |
| 4.9 out of 5 (good) | 100 out of 100 | 5.0 out of 5 (good) | 4.9 out of 5 (good) | 4.9 out of 5 (good) | −3% | 125 | |
| 3.0 out of 5 (fair) | 100 out of 100 | 2.7 out of 5 (poor) | — | — | −20% | 100 |
Bottom line: Discount Football Kits is #3 of 5 on overall rating in this group. On delivery, Red Run scores higher (4.9 vs 4.3).
224 reviews of Discount Football Kits. Filter by what matters to you.
Absolutely terrible service and beyond a joke when they get it wrong. Having bought a kit, 2 weeks later was told they had none left. Sold me another kit, only to send two different colours. To return the kit, the moon had to be in a total eclipse with Mars and the sun and if you had opened the bags they were not refunded. What a very poor company
As suggested below, treat customers well and they will come back. I placed an order 16 days ago, they took the money instantly & told me today the items are not in stock, with no apology ! In the meantime, I declined an offer to buy something similar elsewhere at a lower price. They tried to sell me something else at 3 times the price. Let's see, if they refund me. I know another company who pull this kind of stunt to fund their cashflow.
I have used this website for a few years now - buying club kits, equipment and trophies - so I spend thousands each year. I recently put in an order for branded hoodies for the kids and I needed them for the end of May. I added some XS items not realising they were out of stock. Normally, a quick email, and its easily resolved (i.e. remove the items that are slowing down the order) However, this time I have not had a response to any emails for over a week now. You can't call DFK as they closed their phone lines. So I guess I won't have the branded hoodies for when I needed them. And I won't be using this website again - it's simple respond to your customers or they will just shop elsewhere
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After placing an order with this company. I was originally worried they wouldn’t have what I wanted. However with their fast email response I was rest assured I would get my order in the time frame wanted. These people are professional, understanding and willing to help wherever needed. Recommend for any order of football shirts!
Fantastic customer service, had an emergency where I needed a lot of kits very quickly and the brilliant Amy in customer services helped and got the product to me quicker than I needed. I have used this website for years and they've never failed me and their customisation is always top quality too.
Use DFK on numerous occasions for a mens football team - kits and equipment. No issues the majority of the time, but if issues do occur it’s always been an easy fix.
AVOID THIS COMPANY!!! Worst service I’ve ever had, ordered a tracksuit that was meant to be delivered within 15 days. It’s now been over a month and I still haven’t received the tracksuit, after numerous attempts to try contact the company through emails and Instagram direct message they’ve chosen to ignore every one of them. Terrible customer service! I wouldn’t recommend this company to anyone.
Amy at Discount Football Kits has been amazing for us this week. Sadly a team mate of ours collapsed and passed away on the football pitch last Saturday. He was just 44 years old and leaves behind a wife and 3 children. I contacted DFK just yesterday to ask if they could possibly get 3 children's shirts with names, numbers, our club logo etc before the weekend so we can give them to the kids. Within 24 hours the shirts were made and have been dispatched to us. Thank you so much Amy and all your team for making this happen in what has been a really tough week for his family. Fantastic customer service.
Ordered 1west ham home Youth Kit and 1 west ham away Youth Kit, Was a little concerned about the quailty due to the price, But wow was I mistaken, Amazing quanilty postage took a little longer than expected but was given update when emailed, Will be using these again with 2 football mad kids
I was looking for a personalised adidas teamwear top. I was guided efficiently through the range of personalisation colours which would suit the shirts white/primeblue colour. Upon arrival, the product itself was 5 star. Playing football with the adidas top (falling everywhere XD) meant one personalisation letter was 5% peeling off which shouldn't occur this early in a personalisation. I emailed their support team with images and they were happy to repress the personalisation free of charge. It has now been a year since I brought the shirt and thanks to their support and guidance I will be buying from here again.
****INFO SENT AS REQUESTED**** Would never buy again, had no choice but to buy from here for my sons college £41 for two tops plus £7.99 delivery for two flimsy tops that were light as a feather, but the worse thing is the college logo is ironed on not even stitched for that price and already not even been worn the corners have lifted so I’m guessing once my son wears them and they need washing the logo will frey and lift, awful quality would never buy again and definitely wouldn’t recommend them !!!!
I had a problem with my password and sent an email and Amy sorted the issue very quickly. I then sent Amy an email about an order I had made and she checked it out and sent me a copy of my order. Very pleased with the after sales service as a lot of companies don’t care once they have your money. Well done
I would not use this service again My son was sent a link through his college for the uniform for the sports course . We ordered a rain jacket , his chest measurement was 33” so we ordered XL Youth 33/36” It took ages to arrive and when it did it was very tight over a thin T-shirt. There is no way it could be worn over a hoodie . Several emails all saying no to a refund as it has the logo on it but there was no option to not have it put on Appalling customer service
Sent the wrong sized ball. Said they had a “glitch” in their systems. Wouldn’t send the correct ball until the old one is received back with them. A real pain to go to the post office, buy packaging, post it off, somehow claim reimbursement of up to £7:50 for postage alone and then they will send the correct ball. They won’t even issue a return label. A real hassle for something that’s their fault. Very poor customer service
Really pleased with everything. Even when balls were not in stock I was able to quickly get them changed via email with quick responses. Thank you very much. I will recommend you to everyone I know.
If I could give 0 * I would Placing a £1250 order and the device was shocking. Can't speak to anyone coz they have closed phoneline Requested a a all via email TWICE didn't get it just emails which was not helpful when you need to actually speak to someone Taken 4 days to sort one issue Holding an order for a £20 artwork fee that was paid last year, they accused me of lying even though I have the invoice AND the gament with logo on from a previous order This company is shocking, stock levels are diabolical, turnaround is worse.... I thought Jodie was bad last year but Josh takes it to a new level I've sent proof of items I have with logo on and they can't explain it... Because it was paid for and sent out 🙄 If you can use a different company then I would advise you do so
Shocking response to me trying to make a return. A long process filling in forms and not free returns. They will also charge some admin/restocking fee. The tracksuit bottoms were way too tight at the ankle and they would not accept that there may be a fault and still requested I pay for a return or exchange. As a PE teacher I am well aware of styles and the whole team will be looking to buy kit each year but despite the cheaper prices for the goods it’s expensive for delivery and a difficult returns process. Sadly I would avoid and use another reputable company.
my second order from discount football kits .com .... high quality Nike T-SHIRTS Amazing fit .... I only ordered a couple of days ago and it came today /Sunday morning... super fast delivery 🚚 highly recommended 👍🏼
I have just ordered a football kit for my son who is 13 years old. As per when I was ordering online as its personalised, they’re was no AGE size mentioned there. The only sizes mentioned were S,M and L. The orders came today 20/01 and found out it was sizes 9-10 years how disappointing this is as I have waited patiently for over a month to get my order and this is what they have to tell me “unfortunately we can’t offer an exchange or refund after spending £136.85. Please I want my money back or an exchange as my son can’t wear a size 9yrs. Very poor customer service, I am not happy the way they are treating me with disrespect.
I have ordered quite a few things from here now including football strips and tracksuits. The quality of the kits is excellent and customer service is also great. At Xmas I received my sons tracksuit but unfortunately it was too small. I emailed the company who straight away sent me a larger size. The new one arrived today and I’m over the moon. Not the fastest delivery but to be expected as coming from overseas. Worth the wait though as all items are great quality, wash and last well and are amazing replicas at a very reasonable price. Definitely recommend
Discount Football Kits is an online retailer specializing in affordable football apparel and equipment. The company offers a wide range of products, including team kits, training wear, and accessories aimed at both amateur and professional football clubs. With a focus on cost-effective solutions, Discount Football Kits caters to teams looking to purchase bulk orders without compromising on quality. Targeting football clubs, schools, and individual players, Discount Football Kits provides options for custom branding to meet the unique needs of each customer. The platform emphasizes user-friendly navigation, allowing customers to easily browse through various categories and make informed purchasing decisions. As a trusted source for football gear, Discount Football Kits aims to serve the needs of the football community by delivering value-driven products with efficient customer service.
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