Be Wiser Insurance is a UK-based insurance provider that offers a range of insurance products, including car, home, and travel insurance. The company aims to provide competitive quotes and tailored coverage options to meet the diverse needs of individuals and families. By leveraging technology, Be Wiser Insurance simplifies the insurance purchasing process, allowing customers to compare various policies and make informed decisions.
Targeting both personal and commercial clients, Be Wiser Insurance focuses on delivering high-quality customer service while ensuring a seamless experience for policyholders. The company is committed to helping customers find the right insurance solutions that fit their specific requirements. With a user-friendly online platform, Be Wiser Insurance continues to enhance its offerings to cater to a growing market of insurance seekers in the UK.
Be Wiser Insurance has a positive customer experience.
Be Wiser Insurance receives high praise for its user-friendly website and excellent customer service, with many reviewers highlighting the ease of obtaining insurance online. Customers appreciate the competitive pricing and straightforward processes, often noting that they can manage their policies without needing to speak to anyone.
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However, some consumers express frustration over unexpected fees, such as a £71 charge for a brief cancellation, and report difficulties with customer service, including long wait times and unhelpful responses. While the majority of feedback is positive, with many recommending the service for its simplicity and good deals, the negative experiences regarding communication and fees indicate areas for improvement. Overall, Be Wiser Insurance is viewed favorably, but there are notable concerns that potential customers should consider.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
4.5
60
100%
—
● Low
4.5 / 5 overall
=
60 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people.
Not enough history for a trend yet: 60 reviews in 1 month. The chart appears once reviews span two months.
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 60 most recent reviews.
Top praiseof 53 positive reviews
Prices & value49%
26 mentions
Easy to use43%
23 mentions
Customer service23%
12 mentions
Website & app11%
6 mentions
“Excellent service at a very competitive price”
On “Prices & value” · Sep 15, 2025
Top complaintsof 5 negative reviews
Cancellation60%
3 mentions
Charges60%
3 mentions
Payment issues60%
3 mentions
Response time60%
3 mentions
“Had to cancel due to misunderstanding, got stung with £71 charge for 12 hours of cover, operator was in South Africa...”
On “Cancellation” · Sep 15, 2025
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Insurance.
Overall rating and review count for this company and similar companies
Had to cancel due to misunderstanding, got stung with £71 charge for 12 hours of cover, operator was in South Africa and was like speaking to a robot, will NEVER use again, disgraceful, greedy company, particularly in cost of living crisis !!
I upgraded my car a couple of week ago. Prior to upgrading my car, I contacted Bewiser to tell them the new details for my car. I was told that I would have to pay an additional £400 (approx) for the remainder of the year. I said that this was too much, considering my insurance total for my previous car was just over £190 for the year. The lady I spoke to said she would generate a new quote which came to just over £1400 for the year. I respectfully declined and paid whatever fee was outstanding. I then secured car insurance with another company which was around the £350 mark for the entire year. As I had paid the outstanding fee, I cancelled my direct debit. I was not told to leave the direct debit in situ as I was left to believe that I had paid the cancellation fee and existing amount. I thought it was all sorted, however...
I then received an email and a letter from close brothers saying that my account is in arrears by £41.11. I had paid this fee already. This included a late payment fee of £25. I phoned close brothers on the 9th of September who told me to ignore the letter as this was sent before I had paid. Apparently, the direct debit was already 'in cycle' but this was never conveyed to me when I paid the amount due and cancellation fee. At that point I thought it had all been sorted, however...
Today, I received a letter from Bewiser saying "sorry, we will miss you." and said that I have to pay a cancellation fee. The outstanding balance is now £271.75 which includes a £55 fee to cancel my policy. It then went to say that I have made a payment on cancellation of just over £60, and it said "we have refunded (a few spaces with no words in) "for your" (space) finished with a full stop. This makes absolutely no sense to me whatsoever.
So in summary, I changed my car, got a new quote, it was too much, so I cancelled. Bewiser and Close brothers are both after fees from me, which they are not due, with the most recent cancellation fee being nearly £100 more than my annual cost for car insurance.
I've tried to make this review as objective as possible.
I will be complaining through the official channels
Edit: official referral completed and will be posted out recorded delivery tomorrow.
Reply to response: my complaint isn't really about the hike in cost, it's more to do with the letters demanding money after I settled my account!
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Appallingly hard to do business with.
Tried to add business use to my policy via the customer portal, quick quote which was seamless. Try to make the payment and get blank screen with Technical Error title. Retry and get the same result, then get notification from my bank that 2 payments have gone out.
Try to contact them but all service channels are only open 9-6 so dropped them a message on facebook.
Response the following day on facebook instructed me to click on a link for live chat. Click the link and no live chat available. Messaged fb chat again and told to try again. Tried again and after giving detail of the issue and going through id verification (which took 40 mins) was told that they could not help and I have to call their contact center. If i wanted a call back it would be a minimum of a 3 day wait.
I then got an email saying that the change i made to my policy hadn't been saved and i should re-attempt online - They have taken 2 payments!
Next steps an anticipated very long wait to try and speak to their service center, not holding up much hope.
The real farce is they charge £15 to make an amendment even through self serve on the portal and then the tech doesn't work and you have to spend hours to try and sort it out.
Will definitely spend the extra £30 and go back to Tesco next year, where the tech works and they don't charge an admin fee to self serve.
Couldn’t go ahead with insurance start date.
Misleading info - as to show as an insurance provider rather than broker.
Then not having the correct information from insurance database on
To which I tried to put right and was charged £50 admin / and increased fees to resolve before my insurance actually started …
Calling in, consistently hung up / failed ..
Service generally slow -
claims.
**** response to your reply…
It’s not my information that needed updating.. you claimed the insurance database doesn’t show a massive claim from 2023 to which we had to make due to another driver.
It’s not my information that was wrong. Just things like this made me know 100% I shouldn’t be insuring with you. For the amount paid, I’m after a better service than you’re offering.
Fees added onto my initial quote without checking with customer
Fees added onto my initial quote, taken from my card without prior notice. Cancellation would have racked up even more admin costs (lol) Always pays to go with a reputable insurance provider who understands and works with the customer instead of trying to find profit in everything !!
Be Wiser Insurance is a UK-based insurance provider that offers a range of insurance products, including car, home, and travel insurance. The company aims to provide competitive quotes and tailored coverage options to meet the diverse needs of individuals and families. By leveraging technology, Be Wiser Insurance simplifies the insurance purchasing process, allowing customers to compare various policies and make informed decisions.
Targeting both personal and commercial clients, Be Wiser Insurance focuses on delivering high-quality customer service while ensuring a seamless experience for policyholders. The company is committed to helping customers find the right insurance solutions that fit their specific requirements. With a user-friendly online platform, Be Wiser Insurance continues to enhance its offerings to cater to a growing market of insurance seekers in the UK.