Professional and detailed work
Impressed with Kantar's attention to detail and comprehensive reporting. They really know their stuff when it comes to consumer behavior analysis.
Kantar receives a generally positive reception from its clients, with many praising the company's strong analytical capabilities and exceptional consumer insights. Reviewers highlight the team's expertise in transforming data into strategic recommendations that significantly enhance marketing approaches. The brand tracking services are noted for their comprehensiveness and user-friendly dashboards, making it easy for clients to monitor market positions. However, some customers express disappointment regarding turnaround times, indicating that projects often take longer than expected, which can be frustrating given the company's reputation. Additionally, while the quality of research is acknowledged, some find it pricey and feel that certain insights are somewhat predictable.
A week ago
Impressed with Kantar's attention to detail and comprehensive reporting. They really know their stuff when it comes to consumer behavior analysis.
A week ago
Working with Kantar was a game-changer for our brand strategy. Their consumer insights helped us pivot our marketing approach and we saw immediate improvements in engagement. The team was knowledgeabl... See more
A week ago
The research quality from Kantar is top-notch and their methodologies are solid. However, communication during the project could have been better - sometimes took a while to get responses to our quest... See more
A week ago
Their brand tracking platform gives us exactly what we need to monitor our market position. Easy to use dashboard and regular reporting keeps us informed.
Impressed with Kantar's attention to detail and comprehensive reporting. They really know their stuff when it comes to consumer behavior analysis.
Working with Kantar was a game-changer for our brand strategy. Their consumer insights helped us pivot our marketing approach and we saw immediate improvements in engagement. The team was knowledgeable and really understood our industry challenges.
The research quality from Kantar is top-notch and their methodologies are solid. However, communication during the project could have been better - sometimes took a while to get responses to our questions. Overall satisfied with the final deliverables though.
Their brand tracking platform gives us exactly what we need to monitor our market position. Easy to use dashboard and regular reporting keeps us informed.
Quality work from Kantar but definitely on the expensive side. The research was comprehensive and well-presented, though I felt some of the recommendations were quite obvious. Good for larger projects with substantial budgets.
While Kantar's research capabilities are strong, the project took longer than expected and went slightly over budget. The insights were valuable but the process was more drawn out than we anticipated. Would consider using them again but with clearer timelines upfront.
Expected faster delivery given their reputation and our budget. The research quality was decent but nothing groundbreaking, and the timeline kept getting pushed back. Customer service was responsive but couldn't resolve the delays effectively.
Kantar provided exceptional market research for our product launch. Their data analysis was thorough and actionable, helping us identify key consumer segments we hadn't considered. The team was professional and delivered everything on time. Highly recommend their services for any business looking for reliable market intelligence.
Beyond just providing data, Kantar's team offered strategic recommendations that transformed how we approach our target market. Their expertise in consumer psychology really showed in the depth of analysis. Worth every penny for the strategic value they provided.
Kantar delivered what was promised but nothing exceptional. The research methodology was standard and findings were somewhat predictable. Service was professional but felt quite corporate and impersonal. Okay for basic market research needs.
Kantar's analytical team really knows how to dig deep into data and extract meaningful insights. Their custom research approach worked well for our specific needs. The final presentation was clear and actionable, making it easy to implement their recommendations.
We've used Kantar multiple times and they consistently deliver solid research. Their global reach is particularly valuable for our international projects.
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Kantar is a global data, insights, and consulting company that provides market research and analytics services to businesses and organizations. The company offers solutions including consumer behavior analysis, brand tracking, media measurement, and strategic consulting to help clients make data-driven decisions. Kantar serves various industries through its research capabilities and insights platforms.
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