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HomeBusiness ServicesIpsos Reviews

Ipsos Reviews

3.9166666666666665 out of 5 stars
3.9166666666666665 out of 5 stars
3.9
|Great|12 reviews

Last reviewed 1 week ago

TrustScore

3.9
3.9166666666666665 out of 5 stars
Great
5 out of 5 stars
5
4 out of 5 stars
2
3 out of 5 stars
4
2 out of 5 stars
1
1 out of 5 stars
0
12 reviews in total

Review summary

Ipsos receives a generally positive reception from its clients, with many praising the quality of research and the expertise of the team. Reviewers highlight the company's global capabilities and consistent methodology, noting that Ipsos delivers valuable insights that inform key business decisions. Customers appreciate the thoroughness of the research, particularly in brand perception and customer satisfaction studies. However, some clients express disappointment with response rates, which they feel limited the statistical significance of findings. Communication issues and project delays are also mentioned, indicating areas for improvement. While some find the service to be standard and pricey compared to competitors, the overall sentiment leans towards satisfaction with Ipsos's research capabilities.

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See what reviewers are saying

Linda Anderson
Linda AndersonFeatured

A week ago

5 out of 5 stars

Great research insights for our marketing campaign

Worked with Ipsos for a consumer behavior study and was impressed with the depth of their analysis. The team was professional and delivered actionable insights that really helped shape our product lau... See more

Nancy Anderson
Nancy AndersonFeatured

A week ago

5 out of 5 stars

Very happy with the collaboration

Great partnership from start to finish. The team was knowledgeable about our sector and asked the right questions upfront. Methodology was sound and results helped inform several key business decision... See more

Steven Thompson
Steven ThompsonFeatured

A week ago

4 out of 5 stars

Reliable and thorough

Consistently good work over multiple projects. They understand our business needs well now.

Barbara Wilson
Barbara WilsonFeatured

A week ago

3 out of 5 stars

Professional service but pricey

The research methodology was thorough and the final report was comprehensive. However, the cost was significantly higher than other providers we considered. The project manager was responsive througho... See more

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Linda Anderson
Linda Anderson
1 reviews•Experienced
Featured
13 days ago
5 out of 5 stars

Great research insights for our marketing campaign

Worked with Ipsos for a consumer behavior study and was impressed with the depth of their analysis. The team was professional and delivered actionable insights that really helped shape our product launch strategy. Data quality was excellent and the reporting was clear and well-structured.

Helpful?
Nancy Anderson
Nancy Anderson
1 reviews•Experienced
Featured
13 days ago
5 out of 5 stars

Very happy with the collaboration

Great partnership from start to finish. The team was knowledgeable about our sector and asked the right questions upfront. Methodology was sound and results helped inform several key business decisions. Highly recommend for B2B research needs.

Helpful?
Steven Thompson
Steven Thompson
1 reviews•Experienced
Featured
13 days ago
4 out of 5 stars

Reliable and thorough

Consistently good work over multiple projects. They understand our business needs well now.

Helpful?
Barbara Wilson
Barbara Wilson
1 reviews•Experienced
Featured
13 days ago
3 out of 5 stars

Professional service but pricey

The research methodology was thorough and the final report was comprehensive. However, the cost was significantly higher than other providers we considered. The project manager was responsive throughout the process, which was appreciated. Results were valuable but not sure if worth the premium price point.

Helpful?
Donna Gonzalez
Donna Gonzalez
1 reviews•Experienced
13 days ago
4 out of 5 stars

Solid market research partner

Good experience overall. Delivered what was promised on time.

Helpful?
Timothy Martinez
Timothy Martinez
1 reviews•Contributor
13 days ago
3 out of 5 stars

Decent service, nothing exceptional

Standard market research services. Got the job done but didn't feel like we received anything particularly innovative or insightful beyond basic data analysis.

Helpful?
Joseph Jones
Joseph Jones
1 reviews•Contributor
13 days ago
3 out of 5 stars

Mixed experience with timeline management

The quality of research was good and insights were useful, but the project ran about two weeks behind schedule. Communication could have been better during the delay period. Final deliverables met expectations though.

Helpful?

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Sandra Perez
Sandra Perez
1 reviews•Contributor
13 days ago
5 out of 5 stars

Excellent customer satisfaction research

Ipsos helped us understand our customer base much better through their satisfaction survey. The statistical analysis was top-notch and the recommendations were practical. Really helped us identify key areas for improvement in our service delivery.

Helpful?
Mark Thomas
Mark Thomas
1 reviews•Contributor
13 days ago
5 out of 5 stars

Outstanding brand perception study

Fantastic work on our brand positioning research. The team really understood our industry and provided insights that went beyond just data collection. Presentation to our executive team was polished and professional. Would definitely use again.

Helpful?
Christopher Jones
Christopher Jones
1 reviews•New Reviewer
13 days ago
5 out of 5 stars

Impressed with their global capabilities

Needed research across multiple countries and Ipsos delivered seamlessly. Consistent methodology across all markets and the comparative analysis was exactly what we needed for our international expansion planning. Project coordination was excellent despite the complexity.

Helpful?
Robert Taylor
Robert Taylor
1 reviews•New Reviewer
13 days ago
2 out of 5 stars

Disappointed with response rates

While the survey design was professional, the response rates were lower than expected and promised. This limited the statistical significance of some findings. The team did provide additional analysis to compensate, but overall felt we didn't get full value for the investment.

Helpful?
Karen Lopez
Karen Lopez
1 reviews•New Reviewer
13 days ago
3 out of 5 stars

Good research but communication issues

The research quality was solid and we got valuable insights about our target market. However, there were some communication gaps during the project that caused confusion about deliverables. The account manager eventually sorted things out but it was frustrating initially.

Helpful?

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About Ipsos

Ipsos is a global market research and consulting company that provides data collection, analysis, and insights services to businesses and organizations. The company conducts public opinion polls, customer satisfaction surveys, and market studies across various industries to help clients make informed decisions. Ipsos operates internationally and offers research solutions including consumer behavior analysis, brand tracking, and social research services.

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Business Services

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