Phoenix Nutrition is a health and wellness company that specializes in providing high-quality nutritional supplements. The company offers a diverse range of products, including bioactive vitamins, chelated minerals, standardized herbal extracts, and digestive enzymes. Their product line features popular items such as Vitamin D3, Vitamin K2, various B vitamins, and minerals like zinc and magnesium, catering to the needs of health-conscious consumers seeking to enhance their overall well-being.
Targeting individuals interested in nutrition and wellness, Phoenix Nutrition focuses on delivering effective dietary supplements that support various aspects of health. With a commitment to quality, the company aims to provide products that meet the demands of those looking to improve their nutritional intake through scientifically formulated supplements. Customers can explore the complete range of offerings on their website, www.phoenixnutrition.com.
Phoenix Nutrition has a mixed customer experience.
Phoenix Nutrition receives mixed feedback from consumers, with a significant portion expressing dissatisfaction with the company's service and product quality. While some customers appreciate the competitive pricing and the absence of fillers in the products, noting their effectiveness and value, many others report issues with rude customer service and delayed shipping.
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Reviews highlight a concerning trend of poor communication, with several individuals claiming they received disrespectful responses from the owner when raising concerns. Additionally, complaints about refunds for returned items and the quality of certain supplements are prevalent. Despite a few loyal customers praising the brand, the overall sentiment leans negative due to the recurring issues with service and product reliability.
Each source counts by its number of reviews. Only reviews written by people are scored.
Rating, volume, share of the score, six-month trend and fake-review risk for each source
Source
Rating
Reviews
Weight
6-mo
Fake risk
★
Trustpilot
Imported Trustpilot reviews
2.6
15
100%
—
● Low
2.6 / 5 overall
=
15 reviews across 1 scored source
How fake risk works ⓘ
Reputation trend
Monthly average rating from reviews written by people · latest review Jan 2025.
Last 3 months
5.0
12-month avg
3.7
All-time
2.6
Category avg
4.4
Monthly averageCategory average
Monthly average rating and review count
Month
Average
Reviews
Mar 24
1.0
1
Apr 24
—
0
May 24
—
0
Jun 24
—
0
Jul 24
5.0
1
Aug 24
—
0
Sep 24
—
0
Oct 24
—
0
Nov 24
—
0
Dec 24
—
0
Jan 25
5.0
1
What people praise & complain about
Share of positive (4–5★) and negative (1–2★) reviews mentioning each topic · based on the 15 most recent reviews.
Top praiseof 6 positive reviews
Customer service83%
5 mentions
Quality67%
4 mentions
Prices & value67%
4 mentions
“I've been using Phoenix Nutrition vitamins and minerals for years because they don't contain a long list of added fil...”
On “Customer service” · Jan 27, 2025
Top complaintsof 9 negative reviews
Customer service67%
6 mentions
Refund33%
3 mentions
Delivery22%
2 mentions
Payment issues22%
2 mentions
“Kind regards
James
Customer Service Team
Phoenix Nutrition”
On “Customer service” · Nov 1, 2023
How it compares
Same method for every company: overall rating, legitimacy checks, the average rating of reviews mentioning each area and the 6-month trend · Alternative Medicine.
Overall rating and review count for this company and similar companies
Return customer who's trusted Phoenix Nutrition for years
I've been using Phoenix Nutrition vitamins and minerals for years because they don't contain a long list of added fillers, and they're very competitively priced. They've always been of great quality. I'm sorry they stopped doing the PQQ supplements.
Never had a problem with Phoenix Nutrition. The owner or whoever he is, definitely a bellend with a chip on his shoulder for some reason, but i cannot complain about their products as i'm not stupid enough to buy adaptogens and herbal extracts going for this little money from any seller. Most of these bad reviews seem to be either about the customer service, or their adaptogens and herbal extracts. In regards to the latter, most adaptogens and herbal extracts sold by british supplement companies on Amazon and Ebay are fake. Yes, fake. Even so called reputable brands with british pharmacopia behind them like Vitabiotics. For instance, do you have any idea how much a kilogram of panax ginseng root costs? There is no way any company could be selling 40:1 extracts of it standardised to 20% ginsenosides for less than a tenner. That's just not logical. You want to blame Phoenix Nutrition, but the people at fault are the Chinese suppliers making these claims in the first place and putting it on the COA's, and you for buying them. If you continue to buy them, Phoenix Nutrition will continue to stock them. Their peace of mind however naive comes from the COA(they claim 3rd party testing, but that's definitely a load of rubbish). I agree for sure. Phoenix Nutrition is 100% not selling genuine panax ginseng, gingko biloba, milk thistle etc. It is a logical impossibility at that price to sell panax as one example for this little money(proper panax extracts standardised to ginsenosides are more likely to start at about £30, but their vitamins etc are of very high quality. I've been buying their MK-7, MK-4, and B vitamins for ages and i have no complaints.
So to summarise: stop being a divvy and thinking you are going to get herbal extracts that have rigorous 3rd party testing and standardisation verified by chromatography for a pittance. This scenario does not exist in any reality. 3rd party testing is expensive to do, batch testing is a considerable cost to the company, 3rd party analysis of specific extracts requires actual labs with actual scientists. Some rinky-dink operation in Wales aint it, but that's ok. In an ideal world Phoenix Nutrition would stop selling those fake supplements, but we both know that aint going to happen, unless you vote with your wallet
If you want what is on the label from a UK based company, i would stick with brands like Mind Nutrition, Viridian, Biocare, Vitality Pro, and Epigenetics. Notice they all have something in common? Yep. Not cheap
Quality costs especially when it concerns extracts
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I’ve been buying from Phoenix for a few years and I’ve been highly satisfied. My orders always arrive very promptly and well packaged. Phoenix products are great value and I’ve been very happy with the efficient service
Used multiple times incl large orders, always happy
I've ordered several times and never had any problems. That means I can't comment on customer service -- but some of the complaints posted here do seem to be strange (e.g. going to Trustpilot to complain about a price increase and the company giving a perfectly rational response?) This has led to an unfair score IMO. As for me, I'd much sooner support a reliable independent UK supplier, than give my money to Amazon.
Received the wrong product. Contacted the team and received a response by 1 working day. Issue was rectified. Good communication and customer service. Above all the products are high quality for a reasonable price.
My most favourite supplement company of all. So 6/5 STARS!
Fantastic company and it just keeps getting better!
They keep adding more & better quality products all the time (and occasionally ditching the right ones!).
I'm 'chuffed' that they now only use the 'active' B-Vitamins B2, B6, Folate & B12 in their most potent supplements! For me, this doesn't only mean better-absorbed vitamins, which your body can instantly process (being already active & ready to use) but it also seems to help avoid some of the unwanted side effects of some of them (ie, P-5-P B6 which doesn't seem to cause any numbness of the extremities which I have experienced with even moderate amounts of pyridoxine hydrochloride. Same goes for their Methyl-Folate, while the standard Folic Acid is known to make allergies worse for some individuals, including myself).
They now only use the Methylated/active forms in both their Optimum B-Complex AND their Daily Essentials Multi-Vitamin (with Minerals).
The majority of their supplements contain BioPerine, a branded Black Pepper extract which enhances the absorption of almost all supplements, including herbs & amino acids, etc.
Should you require high doses of a particular nutrient, they have it!
Vitamins: 5 or 10,000iu pre-formed Vitamin A (Retinol Acetate), K2 (both MK4 &/or MK7 at high doses) and B12 & Biotin each at 1mg!
Minerals: 30mg Zinc (Picolinate), a whole 1mg Chromium Picolinate(!) and 3mg Copper (as Bisglycinate). All nutrients come as highly absorbable forms.
They also have a neat handful of potent Nootropics. The list goes on! Go check them out.
Phoenix Nutrition is a health and wellness company that specializes in providing high-quality nutritional supplements. The company offers a diverse range of products, including bioactive vitamins, chelated minerals, standardized herbal extracts, and digestive enzymes. Their product line features popular items such as Vitamin D3, Vitamin K2, various B vitamins, and minerals like zinc and magnesium, catering to the needs of health-conscious consumers seeking to enhance their overall well-being.
Targeting individuals interested in nutrition and wellness, Phoenix Nutrition focuses on delivering effective dietary supplements that support various aspects of health. With a commitment to quality, the company aims to provide products that meet the demands of those looking to improve their nutritional intake through scientifically formulated supplements. Customers can explore the complete range of offerings on their website, www.phoenixnutrition.com.