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Sportsdirect.com has room for improvement based on customer feedback. Customers particularly appreciate service and great value, though some mention concerns about customer service and communication.
I paid for next day delivery as we needed shoes quickly for a school event. The courier couldn't deliver and has now said two days from now which is useless. One day would be alright but for no reason two days later is the reason amazon is doing so well. I now find that there is no customer service. Just somewhere to put questions and get generic answers. This is why one company has taken over the online shopping and I should have gone with the herd.
Great communication, fast delivery. My husband loves the shorts.
Paid for item at 8:30 the night before and received the next day excellent service.
The golf clubs ordered. Confirmation follows with expected delivery date 9th July. Approximately one week. I received an email three days after my order, confirming the clubs will be delivered four days earlier than expected. Absolutely delighted. Excellent customer service.
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www.sportsdirect.com100 total • Write a review
I ordered goods on-line as gifts. Generally the website has a decent search engine & filter functionality. Regular info on the progress of my order throughout. Goods arrived quickly with efficient and safe carrier service (Evri). One wrong item sent in error (a French not England bucket hat). I reported this to Customer Services, and was initially forced to use the Chatbot - which was poor. Once I got a human operator, things were swiftly & professionally handled by Syed my consultant. Stock was checked and a replacement order made - which impressively arrived within 48 hours. Sadly, the item was exactly the same as the one sent in error. I have worked out the bar code and product number (900682) seems to be mistaken, so staff at the distribution warehouse are guided by the wrong info assigned to the product and its description on the website that I ordered. There isn’t much a Customer Services consultant can do about that as its a logistics/business systems cataloguing failure. I could repeatedly request the correct item but the same mistaken item will always be dispatched. A retrospective glance at the customer reviews on this item shows a chronicle of discontent for the wrong item being sent - and clearly this is the reason for those. I wonder that Sports Direct Customer Service managers haven’t analysed the trend of customer complaints/comments and worked that one out?! Aside from this, my overall experience of all other items in a multi-piece order is great, goods were as described, swiftly and safely delivered, at excellent value for money. Other things to consider: at £4.99 flat fee I think postage costs would be high and uncompetitive compared to others if an order is for a single item. Additionally, for the first time I used the Sports Direct Personalised printing service for a top as part of my order - of course it takes a bit longer for personalised items to be dispatched - but I am happy, the top looks great. It is competitively priced and prints emojis too! In conclusion, coz of the cataloguing error which left me with 2 wrong items (as Syed waived fee on replacement item at least I only paid once) I am docking a star. I think that is fair because for everything else I am very pleased with the service. Syed in Customer Services was amazing but a goods cataloguing failure undermined his attempts to recover my issue. So Sports Direct, 4 out of 5 until you sort out the catalogue error and then maybe I can get the England badged bucket hat that I originally ordered.
Date of experience: July 6, 2025
Great company and the online shop is so much easier than going to the store. It has a much bigger selection in all sizes. The website is easy to use, so placing an order is a quick process. Emails are sent at appropriate times so you know when the order is confirmed , processed and shipped.
Date of experience: July 6, 2025
It would be 5 stars but delivery prices are too high and delivery services are too slow to come and last time I ordered half my order didn’t come
Date of experience: July 6, 2025
The assistant was very helpful and patient at the meadow hall branch of sports direct and the gait machine was brilliant helping me pick out a suitable running shoe and I was very happy. Unfortunately when I got home I saw that the same shoe from sports direct online was £30 cheaper at £135which I was surprised at I had no idea that the same shop marked prices so differently. I feel cheated really if I had seen them online from a different store it would be understandable, 165.49 was a big investment it doesn’t seem fair to me. The store was advertising reductions and I assumed that the prices would be the same 😣
Date of experience: July 6, 2025
Order came in a few days. I ordered 3 skorts to choose which one fitted the best. Love the one I choose. Easy to make a return.
Date of experience: July 5, 2025
Thank so much as you made my day today, l bought some trainers for my son's birthday, was told l should be expecting my package on Monday but to my surprise my package was delivered a day before my son's birthday.
Date of experience: July 5, 2025
Excellent service, items were ordered and were sent in a few days.
Date of experience: July 5, 2025
Arrived within estimated time
Date of experience: July 5, 2025
US
Ordering quite easy but charges for picking up in store are The same as home delivery, rip-off! so had home delivery. Paid £4.99 for next day but did not arrive! Should have just gone to the local store they had them in stock and would have gotten the shoes when I need them without additional charges
Date of experience: July 5, 2025
