Pure Pet Food

We have an 11 1/2 year old lab. He's been on Pure for about a month now. He loves it, but he loves all food (and some things that aren't!) We think Pure makes him fart less, and his poos smaller and firmer. His coat is smoother and shinier. Genuinely wish we had known about Pure before. Incidentally, we don't think it's much more expensive than the working dog kibble he was on previously.

Easy to use website, great subscription process (no worries about running out). Jude cleans her bowl every time and is a picture of health. The dental sticks are a massive favourite too!

Tried numerous different foods for Bess until I found Pure Pet. No more ‘runny poos’. Bess’ fur is shiny and smooth and the food bowl is licked completely clean.

Skye absolutely loves her food. She is healthy, happy and the perfect weight for her age and size.

Cannot fault pure pet food. Deliveries are always on time and the food is second to none. My dog was very fussy and turns his nose up at mostly anything! The choices of food is good and you can see the ingredients in it. It smells lovely. ☺️ He now looks forward to his food and sits and waits for it. He eats every bit.

Excellent service, easy communication at every stage. A problem with local delivery easily solved by switching courier companies - showing an incredibly good commitment to customer service. Quality, ease of preparation, a noticeable change in Poppy’s shape, super glossy coat and a clean bowl.

Great service. Nyms loves the food. Going to see what she does when I put the salmon oil on. Amazon delivery was way better than evri time slot and kept me upto date.

The communication I've received since signing up has been impeccable. We had a small slip up with our first order but the follow up has been second to none. So far I've no complaints and the food has gone down an absolute storm with my two big dogs. Highly recommend this company.

Our dog is a very fussy eater and is allergic to chicken. It is reassuring that Pure are aware of his allergy and can be trusted to ensure no chicken products are in his food. The assistance and suggestions to entice him to eat have been helpful.

Ever since I switched to pure my dogs have health and coats have improved so much my 14 year old had skin issues and pure as helped with this and my 5 year old has digestive issues and urine problems had little energy and urine problems there are additives added to his plan thst has helped him tremendously the customer service team are brilliant i had an issue with a delivery and it was sorted out immediately and I received it within 24 hours can't fault them discussing all my options to help lower the cost with me having more than 1 dog all my dogs love this food and ive let a friend know as her dog as heath issues and advised pure could help

I think A.I is in charge, just seams to busy marketing. Than delivering the right product to the right dog.

Red, loves her PURE period, especially the game one. Shes a lab she gets excited about any food, but does extra zoomies round the kitchen when the PURE bag and green scoop come out at meal times… she has a lovely sheen to her fur too 🐾🐾

The best decision I made was changing my dogs food to pure she absolutely loves it and does this kinda dance/prance moves and very vocal while I'm preparing her food,😁😁 the ingredients are perfect, highly recommended 👌🏻👌🏻👌🏻❤️

Poppy has been eating Pure pet food for approximately three years and she continues to become excited as I’m preparing it. The bowl is licked clean and she still goes back to check if there’s a possibility a little bit was missed. Poppy’s weight and general condition improved once on Pure and is stable without effort.

When I first joined it never had all the filler bits in but as time has gone by these white almost rice crispie bits have been added the smell has increased to seem more processed than before I have searched the site for real explanation of percentages of products vs additives but can’t find it it’s omission vs the old dragons den claim that a human can eat it seems false now to me so been considering leaving as it feel it’s become a corporate money grab over genuine nutrition for my family friend. They should be shouting the nutrition and additives claim as it is currently not as it was on launch day as I feel it’s changed into a money for convenience product rather than a dog caring food product

I tried every dog food on the market. I then thought, why not try Pure because I’ve tried just about everything else. First, I love that Pure food is dried and easy to store, delivery is always on time and you can even ask them to deliver it earlier, if you run short. Great easy website to use, giving you also the choice of changing the flavour of Pure. There are many flavours to choose from, plus they even take into consideration different conditions your dog may suffer with, so the food will be made specially for the individual dog. My pooch has been on this food for a few years and suits him very much. I would definitely recommend anyone to try Pure. Also, they have great customer service if you have any questions or queries.

The pure pet team are so helpful, any queries on orders they reply and help out with informative and fast responses. Can't fault them and Basil (my dog) loves the food 😋 ❤️

We have been giving Minnie and Coco pure food for sometime now when they have their checkups the vet always comments on how brilliant their condition is and how they are the correct weight and are in beautiful condition

The food is clearly delicious as my previously fussy dog clears the bowl. Really easy to order.

Both of my dogs absolutely love this food. One has many intolerances so filling in the form for him and then given options of what’s suitable has made it so much easier to ensure he gets everything he needs and nothing he doesn’t! Both of my dogs fur are super soft, their eyes and ears are healthy and my dog with intolerances’ eyes are super clear and no longer red and sore. Less scratching too! Life changer. Love the convenient deliveries and the boxes with their names on is cute. The quality of the food is amazing and super easy to prepare, store and travel with. Love it!!