So far so good.
Easy to navigate website and transparent, and good value insurance. So far so good.

First Alternative receives overwhelmingly positive feedback, with many reviewers praising the ease of navigating the website and the straightforward process for setting up policies. Customers frequently highlight the excellent pricing and good service, noting that the platform is user-friendly and efficient. Many find the application process simple and appreciate the immediate availability of documents. However, a small number of reviews express dissatisfaction, with some customers reporting a terrible experience that has cost them money, indicating potential issues with quotes or customer service. Despite these few negative experiences, the majority of consumers are satisfied with their interactions, emphasizing the value and convenience offered by First Alternative. Overall, the sentiment is highly positive.
7 hours ago
Over the moon with quote. Half the price as last years insurer with an added courtesy car option also.. thumbs up
7 hours ago
Terrible experience has cost me money
10 hours ago
Easy to navigate the website and set up policy. Documents were available straightaway
Easy to navigate website and transparent, and good value insurance. So far so good.
Renewal quote from existing insurer was 10% higher than last year with no change to my circumstances. First Alternative provided competitive price.
Easy and straight forward process and reasonably priced !
Great service and very helpful staff.
So far so very good the quotation became my car insurer when my current insurance renewal came.
My experience was good and fairly happy with quote given, I was happy to get everything sorted within the time frame I had, not to long winded as several others, Thanks for Your Service 🤙
straight forward and efficeint
All went smoothly
Excellent service and good price
Great online service nice and easy to get car insurance
انه جيد جداً بالنسبة لي وأعتقد أن هناك بعض الأمور التي يجب ان نتعامل بها في هذا المجال والتي لا يمكن ان يكون فيها اي ضرر
Straight forward and reasonable price
Easy to use, and great value for money 🤩
It was easy to access online and cheap for insurance
Great price, easy to fill forms in, easy access to my documents.
A very easy experience and a decent price
Quick and easy to use
Excellent package for the price and processing was very easy extremely satisfied
Easy to use website value for money policy
Easy to do on line and cheap for car insurance
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First Alternative is a UK-based insurance provider specializing in comprehensive car insurance solutions. The company, part of the esure Group, offers policies that are designed to meet the diverse needs of policyholders across the country. Their car insurance products include a variety of benefits such as a 24/7 accident helpline, windscreen cover, and in-car entertainment cover, allowing customers to tailor their coverage to fit their individual requirements. Targeting individuals and families seeking reliable car insurance, First Alternative emphasizes customer-centric service and support, particularly during challenging economic times. With a commitment to maintaining high customer satisfaction, the company aims to provide peace of mind through its 5 Star rated insurance coverage. For more information about their offerings, customers can visit their website at www.firstalternative.com.
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