A while ago now I purchased Reliable Education's 'Zero to One On Amazon' course designed for a novice to become a professional Amazon seller.
Unfortunately, the course fails to deliver due to several different reasons: the amount of upselling that you find throughout the course, the sheer volume and length of videos included, the lack of downloadable resources, as well as an absence of content surrounding advertising on Amazon (PPC) and general extra assistance that is needed.
Throughout the course, the presenter & CEO Adam, is constantly trying to encourage you to buy more of his products as upsells. And if he is not trying to sell you one of his other products from his other businesses, services or conferences, he is encouraging you to order a programme, add on extension or a funnel from one of his mates. It’s a constant theme in the programme and it genuinely feels like he is trying to milk you dry for every pound or dollar you have!
Adam likes to talk, and this is evident in the overwhelming number of videos and duration of them that are included in the course. Many of the videos are motivational and extra that don’t really help you specifically, they also last far too long in duration, with some over 20 minutes long. They could be far more concise and help you more directly.
There are also a significant lack of extra resources such as downloadable templates, spreadsheets, checklists and such. He spouts on about either doing this yourself by searching on Google or YouTube or by paying extra for ‘intellectual content’, which is pretty poor considering you have already spent a considerable sum of money for his course, which you would expect to cover everything you need!
The module on PPC is where this course disappoints the most. This is one of the most important (and most difficult) aspects of selling once you are on Amazon and the section on this course is really weak to say it politely. It's like it has been added as an afterthought, as a one-off useless piece of information for beginners.
The best part of the programme is on motivation and testimonials of other sellers. So, if you need motivation, maybe it will work for you, but my advice is to look elsewhere, there are plenty of other Amazon programmes out there that are significantly better, both in terms of value and in content.
Unfortunately, I wasted an awful lot of money on the course and on one of his upsells, not to mention wasting many months of my time on the course. I recommend not to do the same and look for a course somewhere else.
I've since joined another Amazon course which is unbelievable in comparison, it cost exactly half the price of this course, everything is included at no extra cost (i.e downloadable spreadsheets, checklists and templates) and the course provider even includes bi-weekly group video calls where you can ask him questions directly.
My advice, don't take this course, keep looking, there are plenty of better Amazon courses out there for a fraction of the price!