Ripple Energy
View company profile →
A Positive Step Toward a Greener Future, But Not the Best for Short-Term Returns
I recently invested over £2,000 with Ripple Energy as part of my commitment to support the growth of green energy in the U.K. and I see this as a great way to contribute to a more sustainable future. Ripple Energy’s concept of allowing consumers to invest directly in renewable energy projects is a compelling and innovative idea. The platform is easy to use, and the company does an excellent job of keeping investors informed about the status of the wind farm. The dashboard is well-designed, providing up-to-date daily information, and it’s great to see the savings automatically deducted from my electricity bill each month. However, when it comes to the financial returns, the experience has been a bit disappointing. The original estimates provided by Ripple were quite optimistic, but the reality has been different. So far, my best month has yielded just under £10 in savings. At this rate, it would take me about 17 years to see any return on my initial investment, assuming everything goes perfectly. Of course, we haven’t yet experienced the windiest months, so there’s still hope for improvement. In summary, Ripple Energy is a good option if you’re looking to invest for the long term and are passionate about supporting the U.K.’s green energy transition. However, if your primary goal is to make or save money, there are better investment options out there, such as directly investing in a green energy trust. For me, the value lies more in contributing to a sustainable future than in the financial returns, and I’m glad to be part of this initiative, even if it means tempering my expectations around profitability. Four stars for a great concept and a transparent, well-run service, but some room for improvement on financial returns.