Blink Cat Food
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Blink subscription now cancelled after 2.5 years
We've been loyal Blink customers for nearly two and a half years, but unfortunately, we won’t be continuing with them. Despite an email reassuring customers that the only change was a factory move and a “small tweak” — the addition of tapioca — and that “nothing would change for you or your little one,” the reality has been very different. As other reviews have noted, production has moved from the UK to Thailand, and the food now looks completely different and frankly unappetising. Worse still, both of my cats have experienced vomiting and diarrhoea since the change. I've also noticed the packaging no longer says "Human Grade Fillets" or "Our meat is responsibly sourced and we make sure to add in only the best bits to our pouches" which was present on the packaging previously. There was no advance notice to allow for a gradual transition to what is clearly a new recipe. I’m incredibly disappointed that Blink has placed such a low priority on the wellbeing of the animals they cater to. In contrast, the dog food brand I use has always provided clear, timely communication when recipes change — allowing for a proper transition period. While I can’t say for certain that a gradual transition would have prevented this reaction, it’s heartbreaking to see my cats suffer because of a change that wasn’t clearly communicated. They deserved better care and consideration and now have a new food that doesn't make them ill.